9% of all current Where To? users also have an Apple Watch and ran Where To? for Apple Watch at least once. That’s what our backend statistics show. We’re surprised by this high number just 3 months after the Apple Watch launch!
If we put this in relation to the 350 million iPhones sold since 20141 that would result in an astonishing 31 million Apple Watches sold!
Of course I know this comparison is flawed in a number of ways 2 so the share of Apple Watch owners amongst Where To? users is certainly much larger than in the overall market. Nevertheless, the number is fascinating and encouraging!
If you have an Apple Watch and haven’t yet tried out Where To?, I encourage you to do so, too. And we’ll be closer to 10% soon! 😉
Apple doesn’t reveal sales numbers for individual iPhone generations. So we’re forced to estimate: The first Apple Watch-compatible iPhone, the iPhone 5, was introduced in 09/2012. Since Apple also sells older models in any given timeframe, this timeframe is a conservative estimate of all Apple Watch-compatible iPhones in the market today. ↩︎
First, Where To? for Apple Watch is featured on the Apple Watch App Store. Second, I assume users buying apps are generally more likely to buy relatively expensive gadgets like Apple Watch. ↩︎