Where To 2.0 is out

Where To 2.0Today, Apple approved Where To 2.0. The new version greatly enhances the user experience by making use of several iPhone OS 3.0 features. It uses a built-in map to display the results right within the app. To find out more about a specific location, a call can be initiated or the homepage can be displayed using the integrated web viewer. Then, the user can get driving directions using maps, add the destination to his contacts or share it using email, SMS or the clipboard.

When I acquired Where To in December last year, I had a clear vision of how to evolve the app into an integrated location finder. While there are still more things to come in the future, we feel the 2.0 release is a great step towards that vision.

We also implemented a lot of thoughtful little details: When the user taps the locate-me button, the map auto-follows the current GPS position and auto-reloads new results while moving. If desired, the automatic screen lock is prevented.

Introductory & Upgrade Offer

whereto-sale-with-shadowWhen we transferred the app into our account, I promised we would work on a solution to sweeten the upgrade path for existing customers. Now, we’re delivering on that promise by reducing the price to 99¢ (US) until August 23. This is 66% off the original price and we feel the offer’s more than fair for existing customers given the multitude of new features.

While we had all our loyal existing customers in mind, the price cut is not limited to them. (The App Store does not support upgrade pricing as of now.) So it’s also a great opportunity for everybody to get hold of Where To at an unbeatable price!

All customers who bought Where To after June 23 get the update for free.

Update: Have a look on our upgrade notes for existing Where To customers, too.


  • Will Robertson

    wrote on August 8, 2009 at 3:26pm

    Looks great! The lack of in-app maps had been the only thing holding me back from getting Where To.

  • Josh Holloway

    wrote on August 8, 2009 at 3:38pm

    My iPhone alerted me of the upgrade last night and I’ve already played around with it quite a bit. I’m very impressed with 2.0. Having the in-app maps makes the application so much more useful than it was before. It’s certainly a steal at 99¢. I hope to see Where To 2.0 at the top of the App Store before long!

  • Ash

    wrote on August 8, 2009 at 3:42pm

    Looks very good.
    But please built-in the Compass Feature
    from 3GS, like Google-Maps.


  • Jon

    wrote on August 17, 2009 at 11:04pm

    How extensive are the listings for Australia or are detailed entries only for USA. Are for instance all petrol stations, bank ATM’s, in Australia listed?
    Thanks Jon

  • Ortwin Gentz

    wrote on August 17, 2009 at 11:32pm

    @Jon Australia is definitely supported. Where To? uses Google Maps data to retrieve its results. You can easily check by yourself on maps.google.com.au how good the coverage is in your specific area.

  • Claire

    wrote on August 23, 2009 at 9:16pm

    does it have canadian data?

  • Larry

    wrote on August 24, 2009 at 7:25am

    The description says “anywhere in the world”, so I bought the app. I am currently in Tokyo. AroundMe has always worked fine, but “Where To” only brings up blank lists when I pick a category. Funny thing, the first time I ran the app, the Favorites were populated and took me to the map. In this mode, the app appeared to work, but on the second run the Favorites list was blank! Now I can’t get any data at all. Suggestions?

  • Ortwin Gentz

    wrote on August 24, 2009 at 9:45am

    @Claire, absolutely!

    @Larry, we might have a problem in Japan right now. Have to look into this. More via PM.

Comments are closed.

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