Where To? 4.0 – Local Search App Adds Ratings and Reviews. On Sale for a Limited Time

Where is the next Pizzeria, the next dentist or the next hair salon? The local search app Where To? for iPhone finds it at the drop of a hat. It is familiar with 700+ local categories and thousands of brands and chains. The new 4.0 version now displays ratings and reviews and allows to review places right within the app. So users know right away whether a visit is worthwhile. In celebration of the new version, the app is put on sale for only 99¢ for a very limited time (normal price $2.99).

In a nutshell:

  • New app version: Where To? 4.0
  • Local Search for the iPhone
  • Finds 2,400+ brands in 700+ categories
  • Exhibits locations on a map or in list format
  • Augmented Reality: Local search results superimposed onto the live camera video
  • NEW: Users can write their own reviews about places
  • NEW: Reviews can be shared on Facebook and Twitter
  • NEW: Display of Where To? and Google reviews and ratings
  • Shows business hours of destination
  • Supports Navigon, TomTom and MotionX GPS drive for directions
  • Regular Price: $2.99 + $0.99 for Where To? 3D Augmented Reality
  • On Sale for a limited time: $0.99 + $0.99 for Where To? 3D Augmented Reality
  • Link: http://www.futuretap.com/whereto

Made in Germany, at home in the whole world: Where To? is one of the best and complete local search apps for iPhone.

The mobile app searches for shops and locations in the vicinity – for more than 2,400 brands and 700 categories. Using an intuitive navigation wheel the user sets the main category, like “Food & Drink”, “Entertainment”, “Travel & Transport” or “Health & Medical” to name just a few. When selecting “Food & Drink”, for instance, one can choose from many different cuisines. The next Greek restaurant is found just as easy as the next Sushi restaurant or Starbucks café. By shaking the iPhone, the user can randomly select a category.

No matter whether searching for a nearby doctor’s office, parking garage, gym or hotel: Where To? knows the suitable locations and displays them on a map or list sorted by distance. More information is shown on a place’s details page. This allows to check the business hours, call to make a reservation, or view the menu on a restaurant’s homepage. A compass arrow indicates the direction and distance where to go.

Not a must but a nice-to-have option is the 99¢ In-App-Purchase “Where To? 3D – Augmented Reality”: Destinations are displayed right within the camera view of the neighborhood. No matter where in the world, this feature helps to get oriented quickly.

Where To? 4.0: Users write their own reviews
Big news of the new 4.0 version: Locations can be reviewed by users right on-site: So it is easy to praise the delicious food of a restaurant, criticize the long waiting time at a doctor’s office or inform fellow users that a boutique offers a 10% discount for purchases over $100. The iPhone app collects reviews of all Where To? users and displays them on the respective details pages. Ratings and reviews from Google users are displayed as well.

Another new feature: Own reviews can be shared with friends on Facebook or Twitter.

Ortwin Gentz, FutureTap CEO: “Where To? used to help find nearby shops and locations. The new version also helps to avoid unnecessary travel. Thanks to the ratings and reviews users can find out in advance whether a visit is worthwhile.”

Where To? 4.0 available immediately on the App Store
Where To? 4.0 (12 MB) is now available for download on the AppStore under the “Navigation” category. The normal price is $2.99 US. Celebrating the launch of the new version, the app is on sale for 99¢. Users of the previous version get the update free of charge.

The Where To? 3D Augmented Reality module may be tested free of charge for 30 days and can subsequently be unlocked via In App Purchase ($0.99 US). Where To? was recently featured by Apple as iPhone App of the Week in various countries. It is winner of the 2009 and 2010 “Best App Ever” awards in the category “Best Travel App”.

Homepage: http://www.futuretap.com/whereto
iTunes AppStore: http://itunes.apple.com/us/app/id314785156?mt=8#

Offer to the Press: If you’re interested in reviewing Where To? we’ll gladly provide a promo code on request.

Press contact:
Ortwin Gentz
CEO, FutureTap GmbH

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